9月22日下午,中国铁建地产集团党委书记、董事长李兴龙率队到新落成的龙湖集团总部调研交流,并与龙湖集团首席执行官邵明晓就双方深化合作进行会谈。
9月22日下午,中国铁建地产集团党委书记、董事长李兴龙率队到新落成的龙湖集团总部调研交流,并与龙湖集团首席执行官邵明晓就双方深化合作进行会谈。集团公司副总经理叶政谙、王娟,龙湖集团副总裁常克艺参加座谈。
一、调研交流会现场
李兴龙在座谈中指出,龙湖集团是一个值得尊敬的企业,其出色的产品力和优质的物业服务、良好的品牌形象以及所取得的成就为业界所称道。本次现场调研是继今年5月双方签署战略合作协议后再一次开展交流活动。当前,中国铁建地产正按照“十四五”规划和“一体两翼、多点支撑”的发展战略进行一系列的战略调整,并在创新业务发展中取得一定成效。希望通过针对性、系统性地向龙湖集团这样的优秀房企对标学习,不断业务优化流程,切实提升我们在体系建设、商业运营和租赁等方面的业务能力。他强调,未来是合作的时代、整合的时代、跨界跨境发展的时代,新业务不加快脚步就追赶不上时代发展。中国铁建地产拥有全产业链资源优势,希望与龙湖集团进一步深化合作,优势互补、互惠共赢,在战略发展中实现新的跨越。
邵明晓对中国铁建地产集团一行到来表示欢迎。他指出,过去的十年,龙湖集团从传统地产高速奔跑中转型发展到今天,始终找准自身定位,降杠杆,提效能,持续稳健发展,惠及员工,股东满意,履行社会责任,树立了良好的口碑。近年来,龙湖坚持以数字化建设为手段,有力支撑核心业务发展的需求。邵明晓表示,中国铁建地产拥有强大的央企背景和全产业链优势,龙湖集团十分重视与中国铁建地产的合作,未来愿意在地产项目合作开发、提供运营服务等方面发挥自身作用。
集团公司调研组就战略布局及文化建设、组织管控及绩效考核、人力资源管理、收并购及风险防控、商业资产运营、房地产开发、信息化建设、物业管理等方面内容与龙湖集团展开全方位交流学习。邵明晓、常克艺和龙湖集团相关业务负责人就调研组提出的“龙湖集团扁平化、矩阵式组织架构调整对各业态航道的赋能效果”、“数字化建设如何支撑业务发展,数字化团队如何运作”、“龙湖集团对物业智慧服务的整体要求”、“龙湖在轨道交通TOD和产城融合片区开发的经验做法”、“在地产和商业赛道,区域管控体系及评价标准”等具体问题一一进行了解答。经验分享干货满满,调研组成员从理念、思路上深受启发,收获颇丰,并期待更深入学习交流。
座谈交流前,李兴龙一行共同参观了龙湖集团品牌展示馆,听取了集团专利产品、装配式住宅设计建造、轨道交通TOD及产站城一体化介绍,观摩了数字化屏幕上展示的地产、商业、公寓、物业、医养、租售及装修等业态运营的实时动态数据,以及数字化财务共享系统,并对龙湖集团各项业务精细化管理表示赞赏。
二、李兴龙听取财务共享系统的讲解
据悉,今年7月,龙湖集团结合自身实际成立地产开发、商业运营、租赁住房、智慧服务、房屋租售、房屋装修等六大航道业务;集团总部轻量化设置,战略发展、人力资源、财务、法务等职能部门垂直管理,更名为集团赋能平台;各航道业务及投资、产品研发、运营、成本等核心部门由各大区域公司管理,在集团层面,每个航道业务又分别由一名副总裁分管,形成了扁平化、矩阵式的管理体系架构。
龙湖集团、中国铁建地产相关部门和单位负责人参加上述活动。
翻译:
On the afternoon of September 22, Li Xinglong, Party Secretary and chairman of China Railway Construction Real Estate Group, led a team to the newly built headquarters of Longfor Group for investigation and exchange, and held talks with Longfor Group CEO Shao Mingxiao on deepening cooperation between the two sides.
On the afternoon of September 22, Li Xinglong, Party Secretary and chairman of China Railway Construction Real Estate Group, led a team to the newly built headquarters of Longfor Group for investigation and exchange, and held talks with Longfor Group CEO Shao Mingxiao on deepening cooperation between the two sides. Group company vice general manager Ye Zhengsheng, Wang Juan, Longfor Group Vice President Chang Keyi attended the panel.
Research and exchange meeting site
Li Xinglong pointed out in the panel that Longfor Group is a respectable enterprise. Its excellent product force and quality property services, good brand image and achievements are praised by the industry. This field survey is another exchange activity after the two sides signed a strategic cooperation agreement in May this year. Currently, China Railway Construction Real Estate is undergoing a series of strategic adjustments in accordance with the “14th Five-Year Plan” and the development strategy of “One body, two wings and multiple points of support”, and has achieved certain results in the development of innovative business.
Through targeted and systematic learning from excellent real estate enterprises such as Longfor Group. We hope to continuously optimize the business process and effectively improve our business capabilities in system construction, commercial operation and leasing. He stressed that the future will be an era of cooperation, integration and cross-border development. And new businesses will not catch up with the development of The Times unless they speed up their pace. China Railway Construction Real Estate has the resource advantage of the whole industrial chain. And hopes to further deepen the cooperation with Longfor Group, complement each other’s advantages. Achieve mutual benefit and win-win situation, and achieve new leapfrog in the strategic development.
Shao Mingxiao welcomed the arrival of the China Railway Construction Real Estate Group.
He pointed out that in the past ten years, Longfor Group has been transforming from traditional real estate to today. It has always found the right positioning, reduced leverage, improved efficiency, sustained and steady development, benefited employees. Shareholders’ satisfaction, fulfilled social responsibilities, and established a good reputation. In recent years, Longfor sticks to digital construction as a means to support the needs of core business development. Shao said that China Railway Construction Real Estate has a strong background of central enterprises and advantages of the whole industrial chain. Longfor Group attaches great importance to the cooperation with China Railway Construction Real Estate and is willing to play its own role in the joint development of real estate projects and the provision of operation services in the future.
The Group research team has conducted all-round communication and learning with Longfor Group on strategic layout and cultural construction, organizational control and performance assessment, human resource management, acquisition and acquisition, risk prevention and control, commercial asset operation, real estate development, information construction, property management and other aspects. Shao Mingxiao, Chang Keyi and relevant business leaders of Longfor Group discussed the research group’s proposals of “The empowering effect of Longfor Group’s flattening and Matrix organizational structure Adjustment on various business channels”. And “How digital construction supports business development.
Specific questions such as “How to operate the digital team”. “Longfor Group’s overall requirements for property intelligence services”. “Longfor’s experience and practices in the development of rail transit TOD and industrial and urban integration area”. “Real estate and commercial track, regional control system and evaluation standards” were answered one by one. The members of the research group were deeply inspired by ideas and ideas, and gained a lot. They are looking forward to further learning and exchanges.
The members of the research group were deeply inspired by ideas and ideas, and gained a lot. They are looking forward to further learning and exchanges.
Before the discussion and exchange, Li Xinglong and his delegation visited the brand exhibition hall of Longfor Group, listened to the introduction of the group’s patented products, prefabricated housing design and construction, rail transit TOD and the integration of production station and city, and watched the real-time dynamic data of real estate, business, apartment, property, medical care, rental, sales and decoration and other business operations displayed on the digital screen, as well as the digital financial sharing system. And to Longfor Group business refinement management expressed appreciation.
Li Xinglong listens to the explanation of financial sharing system
It is reported that in July this year, Longfor Group set up six channel businesses. Including real estate development, commercial operation, rental housing, intelligent services, housing rental and sale, and housing decoration, based on its actual situation. The group headquarters is set up with lightweight, and functional departments such as strategic development, human resources, finance and legal affairs are managed vertically, which is renamed as the Group empowerment platform. The core departments of channel business and investment, product research and development, operation and cost are managed by major regional companies. At the group level, a vice president is in charge of each channel business. Forming a flat and matrix management system structure.
Persons in charge of Longfor Group and relevant departments and units of China Railway Construction Real Estate participated in the above activities.
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