沃尔玛一向以拥抱数字创新而闻名，从利用无人机和自动驾驶汽车送货，到为数十家商店添加自动微配送功能。数字化转型网szhzxw.cn
沃尔玛一向以拥抱数字创新而闻名，从利用无人机和自动驾驶汽车送货，到为数十家商店添加自动微配送功能。数字化转型网szhzxw.cn
可以在店内选择他们想要的商品之后再送货到家。
是如何进行数字化创新的。
一、决策：是自建，还是合作
货架扫描机器人进行库存管理。数字化转型网szhzxw.cn
“考虑到我们的体量，我们希望自主开发并且将我们的技术聚焦于业务的核心领域，在这些领域拥有自主权，将让我们的软件能够适应自身的业务需求。”
但是他表示，当内部软件成本太高而无法在某些区域或者市场部署使用的时候，沃尔玛就会选择采用能够满足他们需求的商业软件。
“这并不仅仅关乎于打造我们自己的技术，也不是关于采用技术、对其进行模块化、用技术提供服务、并且提供给他人使用，二是涉及到构建整个生态，以便将一切都建立在这个生态之上，让所有人都可以从中受益。”
Kumar白标配送平台。数字化转型网szhzxw.cn
二、提供无收银技术数字化转型网szhzxw.cn
虽然亚马逊等一些零售商正在涉足无收银员商店，但沃尔玛选择了提供多样化的结账选项。
Kumar排长队的痛点。数字化转型网szhzxw.cn
街区市场店。
想使用其中一部分或者全部这些技术，因此他们仍然是需要收银员的。
“我们将继续提供所有这些选择，”Kumar在谈到无收音技术与收银员相结合方式的时候这样表示。数字化转型网szhzxw.cn
三、探索未来的颠覆性技术
沃尔玛利用技术成为了颠覆零售业的领导者，Kumar指出，沃尔玛正在探索一些可能是未来几年最具颠覆性的技术。数字化转型网szhzxw.cn
它是作为一个单独的应用提供给一些员工使用的。
“我认为在一段时间内，你与一个系统交互——包括购物——最自然而言的方式就是通过语音。”数字化转型网szhzxw.cn
他说，沃尔玛正在考虑在多个领域将区块链技术“作为一种能够使供应商、承运商、物流之间交易自动化的机制”，并指出，区块链的可追溯性和透明度也许可以和资源再生以及可持续性措施联系在一起。
Kumar说，沃尔玛已经提供了服装虚拟试穿功能，也将增强现实和虚拟现实技术运用到家具和户外商品领域。数字化转型网szhzxw.cn
“你可以取一件家具，然后放在你的客厅里。假如，你想买一个帐篷，可你并不想真得把它买下来然后摆放好才发现它并不适合你。”
随着技术的不断发展，技术最终能够让购物体验变得更加轻松愉快。
“我主要会从以下方面来审视技术，它是否减少了顾客摩擦？是否让他们购物更轻松了？在后端是否让我们更好更快地获得洞察，并能够更有效地对数据进行推理？”
四、利用机器学习和人工智能技术
Kumar说，沃尔玛已经在使用机器学习和人工智能来帮助节省资金、大规模地创造个性化体验、同时提高员工的工作效率。数字化转型网szhzxw.cn
例如，沃尔玛有一个“预测篮子”功能，它利用机器学习和人工智能来了解购物者的历史、偏好以及通常会购买哪些东西，以创造附加体验。更动态的管理。的、面向企业员工的工具等问题。
五、更加注重安全
Kumar说，在疫情期间沃尔玛的客户一直专注于价值和便利，但越来越关心安全问题。数字化转型网szhzxw.cn
（Walmart+会员可以使用的功能）。
接触。
展望未来，Kumar说，沃尔玛不仅将继续倾听来自在线购物顾客或者店内购物顾客的意见，而且还将观察其他公司在做什么、有哪些趋势、社交媒体上正在热议什么，以确定下一项数字化创新。数字化转型网szhzxw.cn
翻译：
Walmart has long been known for embracing digital innovation, from delivering goods using drones and self-driving cars to adding automated micro-delivery features to dozens of stores.数字化转型网szhzxw.cn
Walmart has long been known for embracing digital innovation, from delivering goods using drones and self-driving cars to adding automated micro-delivery features to dozens of stores.
They can choose what they want in the store and have it delivered to their home.
How to do digital innovation.数字化转型网szhzxw.cn
Decision: self-construction, or cooperation
Shelf scanning robot for inventory management.
“Given our size, we want to develop and focus our technology on the core areas of our business, and having autonomy in these areas will allow us to tailor our software to our business needs.”数字化转型网szhzxw.cn
But when in-house software is too costly to deploy in certain regions or markets, Wal-Mart chooses to use commercial software that meets its needs, he said.
“It’s not just about building our own technology, it’s not about taking the technology, modularizing it, providing services with the technology and making it available to others, it’s about building the whole ecology so that everything is built on that ecology and everyone can benefit from it.”
Kumar white label delivery platform.数字化转型网szhzxw.cn
Provide no-cash register technology
While some retailers, such as Amazon, are dabbling in cashier-free stores, Walmart has opted to offer a variety of checkout options.
Kumar’s pain point in the long line.数字化转型网szhzxw.cn
The block market store.
To use some or all of these technologies, they still need cashiers.
“We will continue to offer all these options,” Kumar said of the way voiceless technology is combined with cashiers.
Explore future disruptive technologies
Walmart has become a leader in using technology to disrupt retail, and Kumar noted that Walmart is exploring some of what could be the most disruptive technologies in the coming years.数字化转型网szhzxw.cn
It is offered as a separate app for some employees to use.
“I think the most natural way for you to interact with a system — including shopping — over a period of time is through voice.”数字化转型网szhzxw.cn
He said Walmart is considering blockchain technology “as a mechanism to automate transactions between suppliers, carriers and logistics” in a number of areas, noting that blockchain traceability and transparency could potentially be linked to resource regeneration and sustainability measures.
Walmart already offers virtual fitting for clothing, Kumar said, as well as applying augmented and virtual reality technology to furniture and outdoor goods.
“You can take a piece of furniture and put it in your living room. Let’s say you want to buy a tent, but you don’t want to actually buy it and set it up only to find out that it doesn’t suit you.”数字化转型网szhzxw.cn
As technology continues to evolve, it can eventually make the shopping experience more enjoyable.
“I basically look at technology in terms of, does it reduce customer friction? Did it make it easier for them to shop? Does the back end give us better and faster insights and the ability to reason with data more effectively?”
Use machine learning and artificial intelligence
Walmart is already using machine learning and artificial intelligence to help save money, create personalized experiences at scale, and increase employee productivity, Kumar said.数字化转型网szhzxw.cn
Walmart, for example, has a “prediction basket” feature that uses machine learning and artificial intelligence to understand shoppers’ histories, preferences and what they typically buy to create added experiences.
More dynamic management.
Is a tool for enterprise employees.
And so on.
Pay more attention to safety数字化转型网szhzxw.cn
Kumar said Wal-Mart’s customers had been focused on value and convenience during the pandemic, but were increasingly concerned about safety.
(Features available to Walmart+ members).
Contact.数字化转型网szhzxw.cn
Looking ahead, Kumar said Walmart will not only continue to listen to customers who shop online or in-store, but will also look at what other companies are doing, what are the trends, and what is being talked about on social media to identify the next digital innovation.
本文由数字化转型网（www.szhzxw.cn）转载而成，来源：至顶网CIO与CTO小组；编辑/翻译：数字化转型网宁檬树。
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