一、适应市场环境变化的需要
市场需求和企业运营之间形成了一种矛盾:既要满足不同客户的需求,又要保证批量化生产的商业利益。如何平衡,企业的运营管理必须更加精细,流程管理是一条必经之路。
灵活与批量的平衡——流程管理是必经之路
二、数字化转型的需要
数字化转型的本质是业务转型,流程是业务的呈现方式及载体。流程是数字化转型的基础及底座,脱离业务本身的数字化转型是没有意义的。流程管理做不好,数字化转型就是空中楼阁。
数字化转型——流程管理是基础
三、组织形态演进的需要
随着市场的变化,要从强调稳定运行中的效率到追求动态适应中的创新,组织的形态也要不断进化。职能型组织有一些痼疾,会产生“部门墙”,已经越来越不适应时代的要求,要努力向流程型组织演进,让集体的理性取代个体的英雄,以适应这个快速变化的时代。
组织形态的演进——从强调稳定运行中的效率到追求动态适应中的创新
部门墙是怎么产生的——职能型组织的痼疾
职能型组织的典型特征
流程型组织的特征——集体的理性取代个体的英雄
翻译:
Why do process management?
First, adapt to the needs of the changing market environment
There is a contradiction between market demand and business operation: it is necessary to meet the needs of different customers, but also to ensure the commercial benefits of mass production. How to balance, the operation management of enterprises must be more refined, and process management is a necessary way.
Balance flexibility with volume – Process management is the way to go
Second, the need for digital transformation
The essence of digital transformation is business transformation, and process is the presentation and carrier of business. Process is the foundation and base of digital transformation, and digital transformation apart from the business itself is meaningless. If process management is not done well, digital transformation is a castle in the air.
Digital transformation – Process management is the foundation
Third, the need for the evolution of organizational form
With the changes of the market, the form of the organization must evolve from emphasizing efficiency in stable operation to pursuing innovation in dynamic adaptation. Functional organizations have some chronic diseases, will produce a “department wall”, has become increasingly unable to adapt to the requirements of The Times, to strive to evolve to the process organization, so that collective rationality replaces individual heroes, in order to adapt to this rapidly changing era.
The evolution of organizational form — from emphasizing efficiency in stable operation to pursuing innovation in dynamic adaptation
How did the department wall come into being – a chronic disease of functional organizations
Typical characteristics of functional organization
The hallmark of a process organization is that collective rationality replaces individual heroes

