2月26日，天下秀旗下元宇宙社交产品–虹宇宙与国内领先的房地产企业龙湖集团位于北京的最新楼盘“京能龙湖熙上”达成合作，将通过虹宇宙赋能“京能龙湖熙上”实体地产营销。双方将在“元宇宙样板间”“虚拟装修场景”以及虚拟社区等领域开展相关合作。
据悉，此次虹宇宙和“京能龙湖熙上”的强强联合，将依托大数据、区块链技术等前沿科技及“元宇宙”虚拟空间，为“京能龙湖熙上”打造沉浸式的体验环境和营销场景。如双方此次合作的“虚拟样板间”“虚拟房屋装修场景”，将元宇宙的3D虚拟现实技术和虚拟样板间结合，用户可“亲身”进入线下样板间1:1复刻的“线上虚拟样板间”中，体验房屋的本来面貌和内部结构细节，并可对“线上虚拟样板间”中的进行硬装软装，以此作为线下装修的模板，高度还原一个真实可感知的房屋全貌。
元宇宙与实体经济的结合，有着巨大的想象空间。去年，国务院印发的《“十四五”数字经济发展规划》明确提出，要以数字技术与实体经济深度融合为主线，赋能传统产业转型升级。虹宇宙作为国内率先落地的元宇宙科技产品，自投入运营以来积极响应国家战略，主动拥抱实体经济。此次与“京能龙湖熙上”达成合作，进一步赋能传统产业转型升级，为实体地产行业开创全新的数字空间。
元宇宙带来的新一轮技术革命正在与真实世界的交互中赋能房地产等实体经济产业发展。未来虹宇宙将继续和“京能龙湖熙上”优势互通，推动房地产行业实体经济与元宇宙融合，打造元宇宙赋能传统产业转型的新典范。
翻译：
On February 26, Rainbow Universe, a social product owned by Tianxixiu, reached a cooperation with the latest real estate “Jingneng Longhu Xishang” of Longfor Group. A leading domestic real estate company, to enable the physical real estate marketing of “Jingneng Longhu Xishang” through Rainbow Universe. The two sides will carry out relevant cooperation in the fields of “Metacosome model room”, “virtual decoration scene” and virtual community.
It is reported that the combination of Rainbow Universe and Jingneng Longhu Xishang will create an immersive experience environment and marketing scene for Jingneng Longhu Xishang by relying on cutting-edge technologies such as big data and blockchain technology and the “meta-universe” virtual space. For example, in the “Virtual sample room” and “virtual house decoration scene” of the cooperation between the two parties. The 3D virtual reality technology of the meta-universe is combined with the virtual sample room. Users can “personally” enter the “online virtual sample room” which is copied 1:1 from the offline sample room to experience the original look and internal structure details of the house. And carry out the hard and soft installation of the “online virtual sample room”. As a template for offline decoration, it is highly restored to a real and perceptive house.
The combination of the meta-universe and the real economy has a huge space for imagination.
Last year, the 14th Five-Year Plan for the Development of Digital Economy issued by The State Council clearly stated that the deep integration of digital technology and the real economy should be the main line to enable the transformation and upgrading of traditional industries. Rainbow Universe is the first metauniverse technology product in China. Since its operation, Rainbow Universe has actively responded to the national strategy and actively embraced the real economy. The cooperation with “Jingneng Longhu Xishang” will further enable the transformation and upgrading of traditional industries and create a new digital space for the real estate industry.
The new round of technological revolution brought by the meta-universe is enabling the development of real economy industries. Such as real estate in the interaction with the real world. In the future, Rainbow Universe will continue to share advantages with “Jingnong Longhu Xishang”. Promote the integration of real economy and meta-universe in the real estate industry. And create a new model of meta-universe enabling the transformation of traditional industries.
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