数智化转型网szhzxw.cn 数字化转型案例 从灵隐寺的“智慧寺院”浅谈企业数字化转型

从灵隐寺的“智慧寺院”浅谈企业数字化转型

7月21日下午,杭州灵隐寺举办了“智慧寺院”应用场景上线仪式,突出打造以“一屏、一中心、四件事、六大管理平台”的灵隐寺一体化综合服务平台,帮助灵隐寺实现数字赋能现代寺院管理。

一、这样一座全国知名的佛教寺院,为什么突然开始数字化转型了呢?

难道只因为香客出门都不带现金了吗?这当然是一句玩笑话,在灵隐寺成为国内首家通过ISO9001质量管理体系认证的佛教寺院,就可以体会出灵隐寺需要的是高效、规范、科学的现代化寺院管理办法,而数字化转型则是现代化管理的基础与途径。 数字化转型网(www.szhzxw.cn)

数字化转型作为近年来企业间的热门话题,我们看到了很多企业在数字化转型中收获的巨大价值,有的改变了运作方式,有的实现了降本增效、有的提高了生产效率、有的减少了人力成本、有的提升了自动化程度等等。尤其是在3年疫情后复苏的背景下,数字化转型更是成为很多企业存亡的重要抉择,越来越多的企业投入到数字化转型的浪潮中来,企业如何乘势而上?

二、首先来聊聊究竟什么是数字化转型?

根据国务院发展研究中心的定义:数字化转型是指,利用新一代信息技术,构建数据的采集、传输、存储、处理和反馈的闭环,打通不同层级与不同行业间的数据壁垒,提高行业整体的运行效率,构建全新的数字经济体系。

可以看出,新一代信息技术是转型的驱动力,数据以及围绕着数据的运作系统是转型的基础,提升或重构业务模式则是转型的途径。简单来说数字化转型就是利用数字化技术推动企业进行业务模式、组织架构、企业文化等方面的变革,寻找企业新的增长点,探索出新的收入来源,新的产品、服务和商业模式。数字化转型的长期目标是增长,提升企业价值,所以数字化技术落地和应用都应围绕这一目标展开。

三、数字化与信息化的区别?

说罢数字化转型的概念,那有朋友可能懵了,这不是10年前的信息化改造吗?数字是不是“新瓶装旧酒”,我们从以下三点来看: 数字化转型网(www.szhzxw.cn)

一、核心目标:以企业内部管理向企业经营的转变。信息化改造核心是解决企业内部管理问题,把线下的业务流程和业务数据搬到桌面端进行优化管理,重在规范流程,提升效率;数字化转型则是实现企业增长的问题,把企业数据化,抽丝剥茧,降本增效,寻找业务增长点。

二、需求特征:从确定性需求到个性化需求的转变。信息化改造基于规模化的确定性需求,如ERP、CRM;数字化转型更多的是应对用户快速变化的个性化需求。

三、技术架构:从IT(信息技术)到DT(数字技术)的转变。本地化和事务化是信息化改造的主要特点;而数字化转型的特点则是云网化、智能化、AIOT等新一代信息技术。

可以看出,数字化转型和信息化改造其实是一脉相承,都是顺应技术与时代的发展。

四、数字化转型的思维

前面我们说过,数字化转型的长期目标是增长,是提升企业价值,是需要管理者基于企业整体经营数据,立足于企业顶端设计以及自身核心竞争力,制定出来的自上而下的转型策略,如何整合资源,如何连接市场,提升生产效率,优化渠道,搭生态链,最后再辅以数字化技术手段,实现业务增长。

但很不幸的是,很多的管理层对数字化转型的认识,局限在上系统,今天买个OA,明天上个ERP,后台搞个商城开个分销,弄个直播,最终把能上的软件都用上,能开通的服务都开通,然后发现各个软件和平台之间数据无法互通,信息无法协调,工作无法协同。所以数字化转型的思维一定不是线下流程照搬的线上,上面讲到信息化与数字化的区别就是要告诉你,信息化只是改变工作模式,并不能让企业实现业务增长。

还有一点就是很多非技术出身的管理层把数字化转型看得过于简单,认为招聘一个能带团队的经理,再找几个工程师,就可以完成企业的数字化转型。这样的团队和技术负责人很难具备高视点,深洞察的能力,只能被动接受来自其他部门的需求,很难深入到业务中,剖析业务链条。

为什么经常听到人说,数字化转型在于重构业务,只有从业务出发,让业务指导技术,才能实现企业增长的目标。 数字化转型网(www.szhzxw.cn)

灵隐寺都在数字化了,你还在考虑要不要做

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翻译:

Talk about enterprise digital transformation from the “wisdom temple” of Lingyin Temple

On the afternoon of July 21, Hangzhou Lingyin Temple held a launching ceremony of the “smart Temple” application scene, highlighting the creation of an integrated service platform of Lingyin Temple with “one screen, one center, four things, and six management platforms” to help Lingyin Temple achieve digital enabling modern temple management. 数字化转型网(www.szhzxw.cn)

Why is such a nationally renowned Buddhist monastery suddenly undergoing digital transformation?

Is it just because pilgrims don’t carry cash when they go out? This is of course a joke, in Lingyin Temple became the first domestic through the ISO9001 quality management system certification of the Buddhist temple, you can understand the need for Lingyin Temple is efficient, standardized, scientific modern temple management methods, and digital transformation is the basis and way of modern management.

Digital transformation as a hot topic among enterprises in recent years, we have seen many enterprises in the digital transformation of the harvest of great value, some change the mode of operation, some achieve cost reduction and efficiency, some improve production efficiency, some reduce labor costs, some improve the degree of automation and so on. Especially in the context of the recovery after the epidemic in the past three years, digital transformation has become an important choice for the survival of many enterprises. More and more enterprises have invested in the wave of digital transformation. How can enterprises ride the trend?

Let’s talk about what is digital transformation?

According to the definition of the Development Research Center of The State Council, digital transformation refers to the use of a new generation of information technology to build a closed loop of data collection, transmission, storage, processing and feedback, open up data barriers between different levels and different industries, improve the overall operating efficiency of the industry, and build a new digital economic system. 数字化转型网(www.szhzxw.cn)

It can be seen that the new generation of information technology is the driving force of the transformation, the data and the operation system around the data are the basis of the transformation, and the upgrading or restructuring of the business model is the way of transformation. To put it simply, digital transformation is to use digital technology to promote enterprises to change their business model, organizational structure, corporate culture and other aspects, find new growth points for enterprises, explore new sources of revenue, new products, services and business models. The long-term goal of digital transformation is to grow and enhance enterprise value, so the landing and application of digital technology should be centered on this goal.

The difference between digitization and informatization?

Say the concept of digital transformation, then a friend may be confused, this is not the information transformation of 10 years ago? Whether figures are “old wine in a new bottle”, we will look at the following three points: 数字化转型网(www.szhzxw.cn)

First, the core goal: the transformation from internal management to business operation. The core of information transformation is to solve the internal management problems of enterprises, move offline business processes and business data to the desktop for optimal management, and focus on standardizing processes and improving efficiency; Digital transformation is the problem of achieving enterprise growth, the enterprise data, extract the cocoon, reduce costs and increase efficiency, and find business growth points.

Second, demand characteristics: the transformation from deterministic demand to personalized demand. The information transformation is based on the deterministic needs of scale, such as ERP and CRM; Digital transformation is more about responding to the rapidly changing personalized needs of users.

Technology architecture: The transition from IT (information technology) to DT (digital technology). Localization and transactionalization are the main characteristics of information transformation. The digital transformation is characterized by the new generation of information technologies such as cloud networking, intelligence and AIOT. 数字化转型网(www.szhzxw.cn)

It can be seen that digital transformation and information transformation are actually in line with the development of technology and The Times.

The thinking of digital transformation

As we have said before, the long-term goal of digital transformation is to grow and enhance enterprise value. It requires managers to formulate top-down transformation strategies based on the overall business data of the enterprise, the top design of the enterprise and its core competitiveness, and how to integrate resources, connect the market, improve production efficiency, optimize channels, and build the ecological chain. Finally, digital technology means to achieve business growth.

But unfortunately, many management’s understanding of digital transformation is limited to the system, buy an OA today, the ERP tomorrow, build a mall in the background to open a distribution, make a live broadcast, and finally use all the software that can be used, and the services that can be opened, and then find that the data between various software and platforms cannot be interoperable, information cannot be coordinated, and work cannot be coordinated. Therefore, the thinking of digital transformation must not be the online copy of the offline process, the difference between informatization and digitalization mentioned above is to tell you that informatization only changes the working mode, and can not allow enterprises to achieve business growth. 数字化转型网(www.szhzxw.cn)

Another point is that many non-technical managers see digital transformation as too simple, thinking that hiring a manager who can take a team and find a few engineers can complete the digital transformation of the enterprise. It is difficult for such a team and technical leader to have a high perspective and deep insight, and can only passively accept the needs of other departments, and it is difficult to go deep into the business and analyze the business chain.

Why often hear people say that digital transformation is to restructure the business, only from the business to start, let the business guide the technology, in order to achieve the goal of enterprise growth.

Lingyin Temple is being digitized, and you’re still considering whether to do it

本文由数字化转型网(www.szhzxw.cn)转载而成,来源于数字科智;编辑/翻译:数字化转型网宁檬树。

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