“数字化”一词目前已新鲜不在,在信息技术高度发达的今天各种网络平台对于数字化一词的解释与理解是五花八门,有的将此吹的是玄幻中带着魔幻,妥妥的是高大上,仿佛如果某企业不做数字化就有明显的乡土气息,跟不上时代潮流,但只有经历过的才知道其中的痛,其中的苦,还有的是无奈。正如某位CIO好友在群内谈及做数字化多年的感受时就仰天长啸:天下数字化人苦企业数字化久矣。
那么在企业做数字化到底有多苦?
对于大部分传统企业而言信息部门在日常数字化工作推进中经常苦于地位低、无话语权,虽然有时候以专业视角看出企业数字化建设过程中路径与策略存在问题,但在绝对的权利与影响力面前,信息部门的声音变的很弱,比如虽然明知某业务部门自行引进数字化系统会有各种问题,但由于该部门为核心部门,拥有绝对的地位与话语权,于是我们会经常看到这样的现象即使该部门引进的系统有各种的问题甚至难以应用、烂尾,但几乎未有人为此承担责任,最后有可能还是信息部门来默默收拾收拾残局,此时信息部门心里苦却难以言状。 数字化转型网(www.szhzxw.cn)
企业做数字化必然谈及价值,那么企业做数字化的价值是什么?降本增效?那么降哪里的本提哪里效?如何评估?很难有企业领导说的清楚理的明白,因为大部分传统企业做数字化都是在做一种“趋势”,根本没搞清楚数字化真正的价值在哪里,可能唯一清楚的就是做数字化需要大量的成本投入,信息部门是企业的第一大成本投入部门。此时信息部门的苦不言而喻,那就是做数字化的价值之苦,信息部门的存在之苦。
众所周知企业做数字化转型需要的是技术与业务的融合,需要的是企业的合力,而并非某一部门的单打独斗,但在实际的工作推进中经常是信息部门在唱独角戏,而企业领导及业务部门也想当然的认为数字化建设就是信息部门的事,所以意识的孤岛造就了管理的孤岛,而管理的孤岛也自然形成了系统孤岛与数据孤岛,所以我们不难看出大部分企业数字化的尽头是孤岛,而造成这一切的问题原因企业领导也想当然的认为是信息部门的技术能力问题,此时不难看出信息部门面对的便是最常见的融合之苦。
在当前严峻的市场形势下大部分传统企业都开启了降本增效的模式,信息部门由于价值体现难、不明显,首当其冲成为了被优化的目标,于是人员被优化、预算被削减,部分企业的CIO甚至成为了光杆司令,有的甚至没逃脱被裁撤的命运,在没钱没需求的情况下此时的企业还做个锤子的数字化?不禁让众多CIO陷入了深深的迷茫之中,焦虑之下,产生了方向之苦,这种方向既包括未来企业数字化转型的方向,又包括CIO个人的职业生涯的方向。所以在当前环境下让一众CIO面临着个人职业生涯的选择之苦,走还是留是个值得深思的问题。走出去可能会得到一片天,拥有自己发展的广阔舞台,但前方也有可能充斥着各种高度不确定的因素。 数字化转型网(www.szhzxw.cn)
其实在企业数字化转型建设的过程中还有一个重要的角色,那就是众多的数字化服务商,与企业一样多年以前大家都是在吃政策的红利,都是在被市场所驱动,都是在那种“风口之下猪都可以飞起来的”环境之中,但是当前市场的风停了,甲方爸爸也没余粮了,企业的数字化项目预算都大幅降低或暂停了,于是数字化服务商也陷入了深深的焦虑之中,目前的市场环境可谓是“狼多肉少”,空前的白热化,在求生模式下,服务商的利润在一降再降,进入了残酷的市场求生之苦。
如果有人要问在数字化建设推进的过程中企业信息部门与软件公司二者是什么关系?老杨认为是队友关系,相互配合成就彼此,但最担心的就是遇到“猪队友”,未从企业的实际情况出发以所谓大厂的背景、最佳实践、整一堆感觉高大上的新名词来忽悠领导,在基础不牢的情况下一开始就搞所谓的大平台、大数据,最后整成一个烂尾收场,这就是大部分传统企业数字化建设最常见的“忽悠”之苦。
综上所述,在数字化转型建设推进过程中企业信息中心面临的是地位之苦、影响之苦、价值之苦、融合之苦、方向之苦、忽悠之苦,而数字化服务商面临的是市场之苦,其实在当前不仅是企业信息部门的CIO还是数字化服务商都面临着共同的困难:生存之苦!也就是以前老杨提及的那个话题:企业生存都是问题了,还会做数字化吗?在几年前的风口之上企业数字化推进尚且困难重重,在当前卷与乱的环境下数字化人的处境将更加艰难,正如那位CIO朋友所言:天下数字化人苦企业数字化久矣。
那么做企业数字化转型建设你最痛苦的是什么呢?在如此痛苦的环境下企业数字化建设该如何破局?如果你是信息部门的负责人该如何做? 数字化转型网(www.szhzxw.cn)

翻译:
The world’s digital people have long suffered from the digitalization of enterprises
The word “digital” has not fresh, in today’s highly developed information technology of network platform for digital explanation and understanding of the word is multifarious, some of the blow is with the magic in the fantasy, no problem is big, if an enterprise does not do digital has obvious agrestic breath, can’t keep up with the trend of The Times, but only experienced know the pain, Some of the bitter, but also helpless. As a CIO friend in the group when talking about the feeling of doing digital for many years, he screamed: the world’s digital people have suffered for a long time.
So how hard is digital in the enterprise?
For most traditional enterprises, the information department often suffers from low status and no right to speak in the promotion of daily digitalization work. Although sometimes problems exist in the path and strategy of enterprise digitalization construction from a professional perspective, the voice of the information department is weak in the face of absolute power and influence. For example, although we know that a business department will have various problems in introducing digital systems by itself, because this department is the core department and has absolute status and right to speak, we often see such a phenomenon that even if the system introduced by this department has various problems and even difficult to apply and rot, almost no one takes responsibility for it. In the end, it may still be the information department to silently pick up the pieces, and at this time the information department is suffering but it is difficult to describe. 数字化转型网(www.szhzxw.cn)
Enterprises do digital inevitably talk about value, then what is the value of enterprises do digital? Cost less and efficiency more? So where does Benti work? How to evaluate? It is difficult to have a clear understanding of business leaders, because most traditional enterprises are doing digitalization is a “trend”, do not understand the real value of digitalization where, perhaps the only clear is that digitalization requires a lot of cost input, information department is the largest cost input department of enterprises. At this time, the suffering of the information department is self-evident, that is, the suffering of the value of digitalization, and the suffering of the existence of the information department.
As we all know, what enterprises need to do digital transformation is the integration of technology and business, and the joint efforts of enterprises, rather than the lone fight of a certain department. However, in the actual work promotion, it is often the information department that plays a one-man show, and enterprise leaders and business departments also take it for granted that digital construction is the matter of the information department, so the island of consciousness creates the island of management. The management island also naturally formed the system island and data island, so it is not difficult to see that the end of the digitalization of most enterprises is the island, and the cause of all the problems of enterprise leaders also take it for granted that the information department’s technical ability, at this time it is not difficult to see that the information department is facing the most common integration of the suffering. 数字化转型网(www.szhzxw.cn)
In the current severe market situation, most of the traditional enterprises have opened the model of cost reduction and efficiency, the information department because of the value is difficult, not obvious, the first to become the target of optimization, so the personnel are optimized, the budget is cut, some of the CIO of enterprises even become the bare commander, some even did not escape the fate of being eliminated. In the case of no money no demand at this time the enterprise also do a hammer digitization? Can not help but let many CIOs fall into a deep confusion, under the anxiety, the direction of the pain, this direction includes both the direction of the future digital transformation of the enterprise, and the direction of the CIO’s personal career. Therefore, in the current environment, many CIOs face the suffering of personal career choice, go or stay is a question worth pondering. Going out may get a sky and have a broad stage for their own development, but the front may also be full of various highly uncertain factors.
In fact, there is also an important role in the process of digital transformation construction of enterprises, that is, many digital service providers, like enterprises many years ago, everyone is eating the dividend of policies, are driven by the market, are in the kind of “pigs can fly under the tuyere” environment, but the current market wind has stopped, and Party A’s father has no surplus food. The digital project budget of the enterprise has been greatly reduced or suspended, so the digital service providers are also in deep anxiety, the current market environment can be described as “Wolf meat less”, unprecedented white heat, in the survival mode, the profits of the service providers are falling again and again, entering the cruel market survival suffering. 数字化转型网(www.szhzxw.cn)
If one wants to ask what is the relationship between the enterprise information department and the software company in the process of digital construction? Lao Yang believes that the relationship between teammates, cooperate with each other to achieve each other, but the most worried is to meet “pig teammates”, not starting from the actual situation of the enterprise with the so-called background of the factory, best practices, the whole pile of new terms that feel tall to fool the leader, in the case of a weak foundation, the so-called big platform, big data at the beginning, and finally a rotten end. This is the most common “deceptive” suffering of the digital construction of most traditional enterprises.
In summary, in the process of digital transformation construction and promotion, the enterprise information center is facing the suffering of status, impact, value, integration, direction, and deception, while the digital service provider is facing the suffering of the market, in fact, at present, not only the CIO of the enterprise information department or digital service providers are facing a common difficulty: the suffering of survival! That is, the topic mentioned by Lao Yang before: Enterprise survival is a problem, will it do digital? In the tuyere a few years ago, the advancement of enterprise digitalization is still difficult, in the current volume and chaos of the environment of digital people will be more difficult, as the CIO friend said: the world of digital people suffering enterprise digitalization for a long time.
So what is the most painful thing about digital transformation? In such a painful environment, how should enterprise digital construction break the situation? What should you do if you are the head of the information department? 数字化转型网(www.szhzxw.cn)
本文由数字化转型网(www.szhzxw.cn)转载而成,来源于湘江数评;编辑/翻译:数字化转型网宁檬树。

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